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What your car’s color says about your personality, according to an expert – the answer might surprise you

3 min to readTrends
After a long, grey winter, nature is finally bursting back into color – and with the return of sunshine, cars are getting a bit more attention too. To mark the moment, we’ve taken a closer look at what the most popular car colors actually say about us. The color you choose for your car can reveal a lot about your personality and the message you want to send to the world. So it’s no surprise that color is one of the most important factors when picking a new vehicle.
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Here’s what the most popular car colors represent

In the early days of the car industry, owning a car was a luxury, and color options were extremely limited. Black was the dominant color, simply because it was the most affordable paint available. Luckily, thanks to advancements in automotive painting and the development of new finishes, today’s drivers have a wide range of colors to choose from. Just like in fashion, car color trends are constantly changing – some shades like silver or black remain timeless, while others, especially bold colors, tend to come and go.

So what does your color choice say about you – and which colors are expected to trend in 2025?

The classics:

Black – Powerful, timeless, elegant

Black is a commanding, confident color that also speaks to sophistication and classic style. A black car gives off a refined, self-assured vibe and quietly says, “I know who I am.” That’s likely why it remains one of the most popular choices in the corporate world.

White – Clean and contemporary

While black conveys power and authority, white represents purity and modernity. It’s often chosen by drivers who value simplicity and a fresh, polished look. People who drive white cars tend to keep them spotless – and they’re often more environmentally conscious too. White reflects about 60% of sunlight, helping to keep the car cooler inside and even reducing its impact on the surrounding air temperature. Thanks to its elegance and sense of awareness, white is also becoming increasingly popular in the business leasing market.

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Silver and grey – Practical and stylish

Silver and grey are neutral tones that remain go-to choices for many drivers. They strike a balance between practicality, modernity, and subtle sophistication. Both are great for everyday driving since dirt and scratches are less noticeable. Silver often gives off a more futuristic, innovative impression, while grey feels balanced, neutral, and understated.

Color trends for 2025:

Blue – Calm and collected

Blue – much like green – has been gaining popularity since 2023. It appeals to calm, thoughtful, and reliable drivers who prefer to keep a low profile. A blue car gives a subtle yet confident impression and has a calming effect on both the driver and those around them. Since blue is the color of the sky and water, we naturally associate it with openness and freedom. Lighter shades of blue feel more approachable and peaceful, while darker shades like navy add a sense of authority and professionalism.

Green – Natural and balanced

Green symbolizes harmony, balance, and a connection to nature. A green car can signal a commitment to sustainability and an appreciation for the natural world. While green is traditionally linked to environmental awareness, from a practical point of view, white cars reflect sunlight better and are often the more eco-friendly option. Dark greens tend to feel elegant and mature, while lighter shades suggest creativity and individuality.

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Yellow and orange – Fun and full of energy

Bright colors like yellow and orange are often chosen by people who are playful, creative, and full of energy. These cars stand out on the road and feel young and dynamic – perfect for someone who doesn’t mind being noticed. Yellow gives off a cheerful, optimistic vibe, while orange feels bold and energetic. That said, demand for these colors has dropped since 2023, so it’s unlikely we’ll see a wave of yellow cars hitting the market anytime soon.

Red – Bold and attention-grabbing

A red car is a statement. It suggests an energetic, spontaneous personality that doesn’t shy away from the spotlight. Red is the color of passion, power, and confidence – and it gets noticed. On the road, red cars are eye-catching and can even influence how other drivers react. The number of red car buyers has stayed steady over the years, usually attracting the same group: performance car enthusiasts and brands that use bold color to make a strong visual impact.

In the end, car color trends will continue to evolve – shaped by fashion, technology, and growing environmental concerns. But regardless of what’s “in,” it’s always a good idea to choose a color that reflects your personality and lifestyle. Like it or not, your car sends a message about who you are.

Published at 2 April 2025
2 April 2025
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