General Sales Manager - LVS

General Sales Manager – Lombard Vehicle Solutions (LVS)

Location: UK (Field Based)
Salary: Competitive + Bonus + Benefits

Lead Growth. Influence Strategy. Drive Performance.

Are you an experienced sales leader with a strong background in vehicle funding, contract hire, fleet management, or financial services? Do you thrive in a fast-paced commercial environment, leading high-performing teams and building strategic partnerships at senior executive level?

Ayvens is seeking an exceptional General Sales Manager to drive sustainable growth across our vehicle funding and fleet management offering, working closely with Lombard and NatWest Group stakeholders.

LVS combines the trusted heritage of Lombard with the market-leading fleet expertise of Ayvens, delivering innovative vehicle funding and fleet management solutions to businesses across the UK.

The Opportunity

As General Sales Manager, you will have overall responsibility for delivering volume and margin targets across the LVS portfolio, leading both Field Sales and Telesales/Retention teams while developing key strategic relationships within Lombard and NatWest Group.

You will be the senior representative across regional and executive-level stakeholder groups, helping shape commercial strategy, drive growth initiatives, and ensure the long-term success of this important partnership.

Key Responsibilities

• Lead and deliver volume, revenue and margin targets across the LVS sales operation.

• Manage, coach and develop the Field Sales team and provide leadership oversight of the Telesales & Retention function.

• Build and maintain strong relationships with senior stakeholders across Lombard and NatWest Group.

• Develop and execute strategic growth plans aligned to business objectives.

• Drive customer acquisition, retention and portfolio growth across SME, Corporate and Retail sectors.

• Lead quarterly strategy and performance reviews with Regional Managing Directors and senior stakeholders.

• Support the development and delivery of marketing campaigns, special offers and commercial initiatives.

• Attend and present at senior leadership meetings, steering committees and industry events.

• Oversee commercial approvals and support complex, high-value deal structures.

• Ensure effective pipeline management, forecasting and reporting through Salesforce.

• Recruit, motivate, develop and retain high-performing sales professionals.

About You

You are a commercially astute sales leader with a proven ability to deliver results through both direct and indirect sales channels.

Essential Experience

• Significant sales leadership experience.

• Strong knowledge of Contract Hire and Fleet Management.

• Experience managing managers and leading multi-layered sales teams.

• Proven track record of delivering revenue and profit growth.

• Experience influencing and engaging senior stakeholders.

• Strong commercial awareness and negotiation skills.

• Experience with performance management, forecasting and sales analytics.

Key Skills

• Exceptional communication and presentation skills.

• Strategic thinking with a strong execution focus.

• Coaching, mentoring and leadership capability.

• Senior-level stakeholder management and influencing.

• Proposal writing and commercial deal structuring.

• Strong analytical and MI interpretation skills.

• Resilient, target-driven and customer-focused.

• Excellent organisational and relationship-building abilities.

Why Join Us?

This is a rare opportunity to lead a strategic sales function within a market-leading vehicle solutions business, working alongside some of the UK's most recognised financial services brands.

If you are passionate about developing people, delivering growth and shaping strategic partnerships, we'd love to hear from you.

Rewards & Financial Benefits

Competitive pension scheme, Annual salary review and bonus scheme, EV company car, Give As You Earn (GAYE) scheme, Employee referral scheme (£1,000), Retail discounts programme, GymFlex membership options, Cycle to Work scheme

Health & Wellbeing

Private Medical Insurance, Life Assurance, Health assessment options, Travel insurance, Dental insurance, Critical illness cover, Personal accident insurance.

Time Off & Work–Life Balance

25 days’ annual leave + an additional Celebration Day, 37.5 hour week, Monday to Friday, no weekends, Holiday buy & sell scheme, Volunteer days , Time allocated for personal development, Study support (where applicable).

Workplace & On‑Site Facilities

Free parking (limited) , EV charging points, Bike storage & shower facilities, Complimentary breakfast, Staff and social events

Studies have shown that women and people of colour are less likely to apply for an opportunity unless they exactly meet the criteria specified. At Ayvens we are committed to building a diverse,  inclusive, enjoyable and authentic workplace so if you are excited by this, or any role at Ayvens but your experience or current hours don’t exactly align, we would encourage you to apply regardless! What’s the worst that can happen?!