Ayvens Mobility Guide 2026

Ayvens has released its European Mobility Guide 2026, an annual country-by-country analysis of the state of electrification across Europe. Switzerland ranks among the “developed” EV markets, although it still lags behind leading Scandinavian countries in terms of cost competitiveness and tax incentives.

The methodology assesses EV maturity across five key pillars:

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  EV adoption,
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  charging infrastructure,
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  taxation and regulation,
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  total cost of ownership (TCO) of battery electric vehicles (BEVs) compared to internal combustion engine (ICE) vehicles and
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  the sustainability of the electricity mix.

Based on these criteria, countries are classified into three levels of EV maturity: Developed, Transitioning, and Emerging.

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  Tax incentives have become the strongest driver of fleet electrification across Europe
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  Norway, the Netherlands and Belgium remain the most mature EV markets, while Southern Europe is progressing more gradually
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  Charging infrastructure continues to be the main barrier in Eastern Europe
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  Total cost of ownership increasingly favours EVs across a growing number of fleet segments.

With an EV maturity score of 61 out of 100, Switzerland is classified as a “developed” EV market. The country performs particularly well in EV adoption, charging infrastructure and the sustainability of its electricity mix. The number of charging points increased to 8,877 in 2025, corresponding to 1.9 charging points per 1,000 inhabitants, while the share of BEVs rose by 8% and plug-in hybrids by 29%. However, Switzerland ranks mid-field in taxation, regulation and TCO competitiveness. BEVs currently offer only a slight cost advantage compared to ICE vehicles (CHF 0.41/km vs. CHF 0.44/km). In addition, tax incentives vary significantly at cantonal level, although most regions provide some form of benefit for BEV adoption.

Across Europe, 2025 and 2026 marked a turning point, with governments shifting from broad EV subsidies to more targeted, long-term fiscal mechanisms. Incentives for ICE vehicles and plug-in hybrids are being phased out, while penalties for high-emission vehicles are increasing.

As a result, fleet managers must increasingly align vehicle choices with evolving national tax rules, benefit-in-kind schemes and regulatory developments.

The guide confirms that BEVs are now cost-competitive in most Northern and Western European countries, supported by improved tax benefits and lower TCO. Portugal stands out as one of the most cost-efficient BEV markets in terms of cost per kilometre.

However, cost competitiveness remains more challenging in parts of Eastern Europe, where ICE vehicles still benefit from lower upfront and operating costs.

Public charging infrastructure has expanded rapidly across Europe, exceeding 1.2 million charging points by the end of 2025. However, availability and accessibility still vary significantly by country, leading to different adoption speeds and continued range anxiety in some regions.

“For Swiss fleets, the transition to electric vehicles is no longer an experiment from a technological or infrastructure perspective, but a real business case. However, our Mobility Guide also shows that to remain competitive at European level, Switzerland needs more attractive tax frameworks and stronger cost advantages for BEVs,” said Antonio Arcaro,Commercial Director of Ayvens Switzerland.

Public charging infrastructure has scaled rapidly across Europe, with more than 1.2 million public charging points deployed by the end of 2025. However, availability and accessibility still vary significantly by country, leading to different adoption speeds and continued range anxiety in some regions.

“For Swiss fleets, the transition to electric vehicles is no longer an experiment from a technological or infrastructure perspective, but a real business case. However, our Mobility Guide also shows that to remain competitive at European level, Switzerland needs more attractive tax frameworks and stronger cost advantages for BEVs,” said Antonio Arcaro,Commercial Director of Ayvens Switzerland.