Case Study: Ensuring Grundfos Pumps achieves its safety ambitions
Grundfos Pumps has been on a determined strategic journey to run an efficient fleet; optimising downtime and minimising costs but with a priority of ensuring that their drivers are in the safest environment possible.
As a key strategic partner for their fleet delivering end-to-end leasing and fleet management services, Ayvens is also entrusted with providing risk management best practice and accident management services as well as being a distributor of Ayvens Insurance’s fleet insurance product to support with this objective.
The challenge
Safety and doing the right thing for their employees is part of the Grundfos Pumps DNA and is evidenced by their multiple gold award recognitions from ROSPA. However, the fleet team refuse to rest on their laurels and are continually looking for ways to improve their safety record across their 182 vehicles.
The fleet team still had a desire to reduce their VOR, manage their various suppliers more seamlessly, reduce their fleet spend and provide an easier experience for their drivers whilst continuing to improve their impressive safety record. Ayvens has been there with them every step of the way across all of these key metrics which is a reflection of their strategic partnership.
Driver education in an evolving fleet world continued to be a key area of focus for the fleet team with a desire to create a full inclusive and informed driver community and Ayvens was also entrusted to support this.
The approach
Building on their long established relationship with Grundfos Pumps, Ayvens continue to find ways to help improve the fleet safety record. This has included:
Building on their extensive service by acting as a distributor for insurance for the fleet in January 2025 (renewed in 2026) for the majority of the fleet, including rental vehicles and other legacy leasing providers’ vehicles
Working in partnership with the fleet team to support ongoing driver communication and education through seasonal and tailored communications
Provision of a complete risk offering through driver license checking, on-line and on-road training and a risk profiling that encourages improvement and engagement in a constructive and supportive manner
Improving driver reporting through their integrated accident management solution and improving speed of response through delegated authority
Supporting the fleet team in adhering to and consulting on policy best practice
This ongoing and iterative process has been led by the Ayvens account management team designed as an extension of the internal fleet set-up at Grundfos Pumps. Creating a culture that encourages drivers to do the right thing and be transparent in their incident reporting has been central to the combined effort to achieve fleet best practice together. Any insights shared and acted upon were done with a determination to ensure drivers did not view the framework as a threat, but as a platform to support them with their daily driving needs.
The outcome
The Grundfos Pumps fleet has been consistently recognised as one that is managed in the right way to create the safest environment possible. The Grundfos Pumps fleet team worked with Ayvens to assess Q1 year on year metrics from 2025 to 2026 reflecting on it’s own insurance requirements with Ayvens support in place during this period. Key highlights included:
- Improved driver processes
Average time for a driver to report incidents coming down by 66% with the vast majority now completed within 0-2 days as a result of improved driver processes and encouraging them to be honest and transparent
- No increase in accidents or incidents reported
No increase in accidents or incidents reported (despite drivers being continually encouraged to report any accidents or damage) as part of the ongoing education and communication programme
- Incidents and driver faults reduced
A reduction in incidents reported by 57% and driver faults reducing by 64% (when glass incidents were removed) from the insurance data as provided by the customer
- Average incident cost reduced
Average cost of incidents reducing from £5k to £1k and overall damage costs reducing from £79.5k to £17k
At Grundfos Pumps we pride ourselves on creating a culture of openness, engagement and risk reduction for our drivers. Ayvens should be applauded for their consistent and proactive approach to supporting and aligning with our vision. Their ability to provide end-to-end fleet solutions in a consultative manner has helped us run an efficient and safe fleet for a number of years. Furthermore, by acting as an insurance distributor for Ayvens Insurance products and supporting in adding an insurance offering across our fleet, Ayvens have helped us further reduce our incidents and related costs whilst experiencing an improvement in driver experience and engagement.
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Euro Insurances DAC (UK Branch) trading as Ayvens Insurance is authorised by the Prudential Regulation Authority and is subject to regulation by the Financial Conduct Authority and limited regulation by the Prudential Regulation Authority. (FCA reference number 997731).
Ayvens Insurance is the insurer and is part of the Ayvens group. LeasePlan UK Limited, trading as Ayvens (FCA reference number 312989) is a sister company of Ayvens Insurance and distributes Motor Fleet Insurance on behalf of Ayvens Insurance.
LeasePlan UK Limited is authorised and regulated by the Financial Conduct Authority (FCA) under FCA reference number 312989, and has permission to carry out insurance distribution activities only.
