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Lancia

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Lancia
The details make the difference with Lancia, and the Fiat-Chrysler owned company has been interpreting the Italian style and attitude for more than 100 years. Now sold exclusively in Italy (and only the Ypsilon supermini range) Lancia cars don't follow trends, they anticipate them.

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Lancia - it's the details that make the difference

Lancia was started in 1906 by former Fiat factory racers Vincenzo Lancia and Claudio Fogolin. Fiat bought the storied Italian brand in 1969. Moving in a new direction in 2007, the company added new models manufactured by Chrysler, sold under the Lancia badge, and conversely, Lancia-built models under the Chrysler badge. The Lancia brand still enjoys wide recognition in Italy, and the Ypsilon remains a popular model there. Lancia has been interpreting the Italian style and attitude for more than 100 years. Lancia cars don't follow trends, they anticipate them.